Program details overview
Bachelor of Commerce Marketing Management
The Bachelor of Commerce Marketing Management program at Parul University is tailored to deliver in-depth insights into consumer behavior, digital marketing, brand development, and strategic sales techniques. Designed in sync with current industry trends, this course equips students with practical marketing knowledge and hands-on skills essential for excelling in today’s dynamic marketplace.
This program is a perfect fit for students aspiring to build thriving careers in areas such as brand management, digital advertising, marketing research, and strategic campaign planning. With a strong foundation in both traditional and digital marketing strategies, graduates will emerge as versatile professionals, ready to lead in competitive business environments.
Here is how you can study this program
Bachelor of Commerce Marketing Management
This program offers a comprehensive foundation in core marketing strategies, business growth techniques, and creative brand promotion. Students gain in-depth knowledge of consumer trends, digital platforms, and strategic planning, preparing them to excel in competitive and evolving market environments.
Secure your place
Deadline to be announced
Applicable deadline
Deadline to be announced
Starting date
01 Nov 2025
Format
Full Time 3 Years
Credits
180
Seats
60
Fee
90,000 Per Annum
Language
English
Eligibility
Candidate shall have passed 12th Examination in any stream (Science/Commerce/Arts) from a recognized board.
*Tuition Fees may vary depending on the Country/State in which the candidate has passed their qualifying examination.
B.Com (Hons.) – Marketing Management
The B.Com Honors program extends the curriculum with advanced digital marketing, market analytics, and strategic brand management training.
Secure your place
Deadline to be announced
Applicable deadline
Deadline to be announced
Starting date
01 Nov 2025
Format
Full Time 4 Years
Credits
180
Seats
60
Fee
90,000 Per Annum
Language
English
Eligibility
Candidate shall have passed 12th Examination in any stream (Science/Commerce/Arts) from a recognized board.
*Tuition Fees may vary depending on the Country/State in which the candidate has passed their qualifying examination.
You can study this program as a dual degree program
While you are studying your main degree, you can also study another degree as a dual degree program which provides you an opportunity to explore multiple fields of study. With Dual Degree you can study your main degree in physical mode and your second degree in hybrid mode with adjustable study hours
Why study this program
Be a part of a engaging learning atmosphere that gives you the tools to excel in the career of your choice.
Global Marketing Trends
With businesses increasingly relying on digital and data-driven marketing strategies, skilled marketing professionals are in high demand.
Diverse Career Prospects
Graduates can explore roles in marketing analytics, advertising, brand consulting, and public relations.
Real-World Training
Students gain hands-on experience through live marketing campaigns, case studies, and digital media workshops.
Comprehensive Curriculum
The program covers market research, advertising strategies, sales management, and social media marketing, ensuring a well-rounded marketing education.
What you can become After Studying Marketing Management ?
Marketing Manager
Brand Strategist
Tax Consultant
Advertising Executive
Market Research Analyst
Public Relations Manager
Here is the Important Information you need to Know
Find out if this is the right course for you.
Find out if this is the right course for you.
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Launch your career with our leading placements
We provide you with leading placement opportunities before you graduate, with the best career training and an exposure to leading recruiters.
4-6 LPA
Average Package
2,200+
Recruiters
60 LPA
Highest Package Offered
Give your future career a head start
Explore our facilities & resources for this program
Computer Lab
Integrates business learning with technology by providing tools for accounting, analytics, and data-driven management.
Parul Innovation and Entrepreneurship Research Center
Inspires entrepreneurial thinking through incubation support, industry mentorship, and research-driven innovation.
Scholarships & funding
Financing and supporting your education
Get information on the various scholarships, grants, and student loans you can avail to fund your dream education.
Meritorious scholarships
Recognising academic excellence by providing scholarship opportunities to those who exceptionally pass board and entrance exams
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Sports scholarships
Recognising athletic excellence by providing scholarship opportunities to those who have achieved distinction in sports at State, National, or International levels.
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Alumni scholarships
Fostering lifelong connections by providing scholarship opportunities to the wards of PU alumni to continue the legacy of excellence.
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Defense scholarships
Honoring the families of defense service persons by providing scholarship opportunities to their wards to study at PU
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