Program details overview
Master of Business Administration in Business Analytics
The MBA in Business Analytics is intended for people who want to capitalize on data to make informed business decisions. It combines fundamental management principles with advanced analytical tools, data-driven strategies, and emerging technology to prepare graduates to face complex organisational challenges. This program is ideal for students who want to work at the confluence of business and technology. It will prepare you to drive growth and innovation in a data-centric environment.
Parul University’s learning extends beyond the classroom, with real-world projects, case studies, and hands-on instruction using industry standard software. Regular interactions with analytics specialists, internships, and research opportunities ensure that students get both technical skills and the strategic perspective required to lead in today’s competitive sector.
Here is how you can study this program
MBA in Business Analytics
The two-years Master of Business Administration in Business Analytics program prepares students to make decisions and transform complex data into clear corporate strategy. It combines fundamental management knowledge with advanced training in statistical modelling, data visualization, predictive analytics, and new AI-powered tools. This strategy teaches students how to recognize trends, address real-world business difficulties, and produce solutions that shape smarter, more efficient organizations.
Parul University's learning path emphasizeshands-on experience through actual projects, case-based simulations, and internships in data-driven companies. Expert guidance, access to cutting-edge analytics software, and collaborative research opportunities enable students to develop both technical expertise and leadership skills, allowing them to confidently step into roles that can drive transformation in today's data-driven economy.
Secure your place
31st July 2026
Applicable deadline
31st July 2026
Batch Commencing
8th July Onwards
Duration
2 years
Credits
180
Seats
60
Fee
2,25,000/- Per Annum
Language
English
Eligibility Criteria
Candidates who have completed a 3-year undergraduate degree (e.g., BA, BSc, BCom, BBA, or equivalent) OR a 4-year UG degree without research component in the relevant or allied discipline from a recognized university, with a minimum of 50% marks or equivalent CGPA (45% for reserved categories), as per UGC / AICTE / applicable Council norms.
*Tuition Fees may vary depending on the Country/State in which the candidate has passed their qualifying examination.
Why study this program
Be a part of a engaging learning atmosphere that gives you the tools to excel in your career of choice.
Hands-On Data Training
Use real datasets, analytics software, and industry tools to transform raw data into actionable insights.
Expert-Led Learning
Data scientists, business strategists, and analytics specialists offer real-world experience to the classroom.
Live Industry Projects
Internships and case studies with prominent financial, retail, and technology organisations can help you solve real-world business problems.
Global Analytics Perspective
Gain knowledge of worldwide best practices, emerging AI trends, and data legislation influencing global markets.
Career-Ready Skills
Master tools such as predictive modelling, data visualisation, and decision analytics to confidently assume leadership positions.

What you can become after Studying Business Analytics?
Business Analyst
Data Analytics Manager
Business Intelligence Specialist
Operations and Strategy Analyst
Marketing Analytics Expert
Risk and Financial Analyst

Here is the Important Information you need to Know
Find out if this is the right course for you.
Find out if this is the right course for you.

Download curriculum
Get a complete overview of what you’ll learn, the skills you’ll build, and how the program shapes your academic journey.

Download teaching scheme
Understand how your learning is structured, from subject flow to timelines, designed to keep your progress clear and consistent.

faculty details
Discover the experts behind your education: their experience, specialisations, and the knowledge they bring into the classroom.
Launch your career with our leading placements
We provide you with leading placement opportunities before you graduate, with the best career training and an exposure to leading recruiters.
4-6 LPA
Average Package
2,200+
Recruiters
60* LPA
Highest Package Offered
Give your future career a head start
Explore our facilities & resources for this program

Career Development Center
Prepares students for employability through training, assessments, and corporate engagement programs.

Parul Innovation and Entrepreneurship Research Center
Promotes startup incubation and business innovation through mentorship and strategic networking.

Commerce Computer Labs
Enable experiential learning in business analytics, simulations, and financial modelling.
Scholarships & funding
Financing and supporting your education
Get information on the various scholarships, grants, and student loans you can avail to fund your dream education.
Meritorious scholarships
Recognising academic excellence by providing scholarship opportunities to those who exceptionally pass board and entrance exams
Know more

Sports scholarships
Recognising athletic excellence by providing scholarship opportunities to those who have achieved distinction in sports at State, National, or International levels.
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Alumni scholarships
Fostering lifelong connections by providing scholarship opportunities to the wards of PU alumni to continue the legacy of excellence.
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Defense scholarships
Honoring the families of defense service persons by providing scholarship opportunities to their wards to study at PU
Know more

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