About Integrated (Bachelors + Masters) in Management

The Faculty of Management offers a four year integrated program in bachelors business administration and masters in management which provides the students with a blended study of the most enriching business fundamentals, coupled with the most specialised skillsets in the future. The scope of business and entrepreneurship has been on a constant rise so as to provide the students with most practical based understanding of the various essential elements which make up this field, thus through this program, the students get to have an edge into the numerous scope of business, and proceed further to complete the program with a specialised study in the field of management specialisation. The Faculty of Management is equipped with some of the most key players in the industry who go on to provide the students with cutting edge knowledge and understanding of the key factors which relate to this field. Beyond the scope of academics, Parul University’s BBA program also emphasises on the promotion of entrepreneurial skills within the students as a prospective career option upon graduation. In their specialisations on a Masters level, the students can pursue fields like finance, logistics, entrepreneurship, international business amongst others.


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Integrated (Bachelors + Masters) in ManagementProgram Outcomes

Why Study Integrated (Bachelors + Masters) in Management

Business knowledge today is what drives economies, and guarantees the growth of all sectors of life. The Bachelors of Business Administration + Master in Management: program provides students with the most comprehensive exposure which prepares them for their future in management. Pursuing this program will equip students with the vital skill sets required for navigating the corporate and industrial sector. It also gives the students the ability to actively engage in entrepreneurship projects and startups in various capacities.


An ability to apply business knowledge and effectively execute them towards promoting various social, economic and political dimensions.


An ability to develop strategic real time solutions to the various corporate and industrial concerns of the day.



The ability to develop the relevant soft skills and professional ethics which are vital for navigating the career landscape.

Digital Marketing

The ability to strategically formulate business ideas, and to enterprise these ideas into effective startup projections.

Digital Marketing


An ability to navigate the industrial dimensions of business administration inline with the latest innovative technology essential for availing lucrative career prospects.

Duration: 4 years (Semester System)



Constituent College of Parul University


Eligibility Criteria

The candidate shall have passed 12th in any stream with English subject from a Statutory Examining Authority.


Mode of Admission

For admissions please visit our portal to register/login yourself and proceed ahead with your admission application.

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Integrated (Bachelors + Masters) in Management feesFees


Integrated (Bachelors + Masters) in Management

₹ 70,000/- Annually*

* Tuition Fees may vary depending on the Country/ State in which the candidate has passed their qualifying examination.

Integrated (Bachelors + Masters) in Management Curriculum Entrepreneurship


Centers of Entrepreneurship Excellence

As a way of creating the ideal business ecosystem, the faculty of management is integrated with the Entrepreneurship


Computer Labs

Management education maintains close ties with the contemporary trends in innovative technology. Thus there are specific computer labs designated for the business students so as to be technically apt.


Career Development

The development of soft skills and interpersonal skills which are vital towards developing and shaping the management and business and administrative skillsets of the students

Integrated (Bachelors + Masters) in Management CurriculumActivities


A two day national management event was organised by Faculty of Management studies Parul University. More than 800 participants participated from various UG and PG colleges of Gujarat during two days. Xplore'20 was graced by Sanjay Raval Motivational Speaker and Gayatri Vyas, CEO, VNM GUJARAT with two of our alumni, Hardik Desai from first batch 2004 of MBA program, currently working as Manager L&T operations Mumbai & Manas Maheta, HR Manager, Team lead.

IN Conference-2020

Faculty of management studies observed an end of very successful national academic conference INC 2020 held on 19-20 February. The INC 2020 theme was: Innovative Management Practices for Sustainable Business Models along with publication partner Journal Press of India, a leading academic publication house. Selected papers will be published in their recognized journal 'Manthan: Journal of Commerce and Management'.

Industrial Visit to Coca Cola

The management students made an industrial visit to Hindustan Coca-Cola Beverages Private Limited (HCCBPL), Goblej District of Gujarat which is the largest bottling partner of the coca-cola company in India. Students learnt the vital aspects of industrial and technical and management essential for developing their practical skill sets.


Anveshan, an inter college one day Summer Project Presentation Competition for students of B-Schools across the state was organized by Faculty of Management Studies. The event is designed to allow the management students to take up and practice their leadership role by guiding these students in their presentations. A total of 35 management students across Gujarat participated in SIP competition while 50 others took part in Poster Presentation and Power- point Presentation is fields such as Architecture, Engineering, Computer Science, Management.

Pratibha Mohatsav-2019

Pratibha Mohatsav is a signature event of Parul Institute of Business Administration. The Mumbai Dabbawallas inaugurated the various activities conducted under the Management Symposium. A 3 day BBA Bazaar was also set up which worked as a platform to bring out the hidden potential and entrepreneurial skills in students by giving them an opportunity to perform in a competitive business Environment.

Dhoom 2020

Parul University's annual festival is a celebration of cultural diversity and features a platform for student's creative expression. For the budding and creative students of the University, the platform develops and shapes their interpersonal skills and personal confidence to match the needs of the industry and enhance their employability.

Vadodara Start-up Festival

As a way of creating the ideal entrepreneurship ecosystem, the students of Business Administration actively participated in the business nurturing event, Vadodara Start-up Festival. The event hosted some of the most prominent business personalities along with entrepreneurs from various industries across India.

Expert Lecture on How To Become Successful Business Man

More than 120 students from BBA dept. attended the session headed by Neha Kare, the youngest entrepreneur of Maharashtra chamber of Commerce. She boosted the confidence of BBA students by talking about the challenges and threats she faced as a young entrepreneur of the startup Mirror Salon.