Program details overview
Bachelor of Business Administration in Data Analytics
The Bachelor of Business Administration in Data Analytics at Parul University offers a unique blend of business knowledge and data skills. This program is ideal for students who enjoy solving real-world problems, discovering patterns, and making meaningful decisions.
It helps students understand how businesses operate and how data can improve their performance. Whether it’s reading numbers or interpreting market trends, the course turns curiosity into practical ability developing confident thinkers who lead with both insight and purpose.
Here is how you can study this program
BBA in Data Analytics
The 3-years program at Parul University, Bachelor of Business Administration in Data Analytics, is designed for students who are curious about how businesses work and how data shapes everyday decisions. The program blends business understanding with practical data skills, helping students explore customer trends, market patterns, and smart business planning.
With a focus on hands-on learning, students use real tools to turn numbers into insights and insights into action. By the end of the course, they are prepared for roles where both business thinking and data-driven decision-making come together.
Secure your place
25th August 2026
Applicable deadline
25th August 2026
Batch Commencing
8th July Onwards
Duration
3 years
Credits
180
Seats
60
Fee
1,55,000/- Per Annum
Language
English
Eligibility Criteria
Candidate shall have passed 12th Examination in any stream (Science/Commerce/Arts) with English subject from a recognized board.
*Tuition Fees may vary depending on the Country/State in which the candidate has passed their qualifying examination.
BBA in Data Analytics (Hons.)
The Bachelor of Business Administration Honours in Data Analytics at Parul University is a four-years program for students who want to learn how data is used in real business situations. The course focuses on practical learning, where students take part in projects, case studies, and internships to understand how data helps in solving everyday business problems.
Along with core subjects in business and management, students also learn important topics like data visualisation, artificial intelligence, digital tools, and market analysis. This program helps students build useful skills that can lead to careers in data analysis, business planning, or further studies in management and data science.
Secure your place
25th August 2026
Applicable deadline
25th August 2026
Batch Commencing
8th July Onwards
Duration
4 years
Credits
180
Seats
60
Fee
1,55,000/- Per Annum
Language
English
Eligibility Criteria
Candidate shall have passed 12th Examination in any stream (Science/Commerce/Arts) with English subject from a recognized board.
*Tuition Fees may vary depending on the Country/State in which the candidate has passed their qualifying examination.
Extend Your Learning, Walk Away with Dual Degrees
While you are studying your main degree, you can also study another degree as a dual degree program which provides you an opportunity to explore multiple fields of study. With Dual Degree you can study your main degree in physical mode and your second degree in hybrid mode with adjustable study hours
Why study this program
Be a part of an engaging learning atmosphere that gives you the tools to excel in the career of your choice.
Integrated Business Analytics
Build a strong base in both business strategy and advanced data processes, so you can analyse data and support rational choices across varied organisations.
High Demand Expertise
Learn advanced analytical skills to meet the growing demand for professionals who can convert raw data into useful insights for a variety of industries.
Industry-Grade Training
At Parul University, you will learn how to use leading tools such as Python, R, Tableau, and SQL, preparing you to match the exact demands of current businesses.
Live Project Exposure
Work on actual case studies, industry collaborations, and internships that reflect realistic corporate difficulties, blending academic learning with practical application.
Holistic Professional Growth
Benefit from Parul University’s focus on leadership workshops, global exchange programs, and expert-led seminars, inspiring skills beyond technical knowledge
What you can become after Studying Data Analytics?
Business Analyst
Data-Driven Marketer
Product Manager
Operations Analyst
Entrepreneur
Strategy Consultant
Here is the Important Information you need to Know
Find out if this is the right course for you.
Find out if this is the right course for you.
Download curriculum
Get a complete overview of what you’ll learn, the skills you’ll build, and how the program shapes your academic journey.
Download teaching scheme
Understand how your learning is structured, from subject flow to timelines, designed to keep your progress clear and consistent.
Download faculty details
Discover the experts behind your education: their experience, specialisations, and the knowledge they bring into the classroom.
Download curriculum
Get a complete overview of what you’ll learn, the skills you’ll build, and how the program shapes your academic journey.
Download teaching scheme
Understand how your learning is structured, from subject flow to timelines, designed to keep your progress clear and consistent.
Download faculty details
Discover the experts behind your education: their experience, specialisations, and the knowledge they bring into the classroom.
Launch your career with our leading placements
We provide you with leading placement opportunities before you graduate, with the best career training and an exposure to leading recruiters.
4-6 LPA
Average Package
2,200+
Recruiters
60* LPA
Highest Package Offered
Give your future career a head start
Explore our facilities & resources for this program
Career Development Center
Prepares students for employability through training, assessments, and corporate engagement programs.
Parul Innovation and Entrepreneurship Research Center
Promotes startup incubation and business innovation through mentorship and strategic networking.
Commerce Computer Labs
Enable experiential learning in business analytics, simulations, and financial modelling.
Scholarships & funding
Financing and supporting your education
Get information on the various scholarships, grants, and student loans you can avail to fund your dream education.
Meritorious scholarships
Recognising academic excellence by providing scholarship opportunities to those who exceptionally pass board and entrance exams
Know more
Sports scholarships
Recognising athletic excellence by providing scholarship opportunities to those who have achieved distinction in sports at State, National, or International levels.
Know more
Alumni scholarships
Fostering lifelong connections by providing scholarship opportunities to the wards of PU alumni to continue the legacy of excellence.
Know more
Defense scholarships
Honoring the families of defense service persons by providing scholarship opportunities to their wards to study at PU
Know more
Stay up to date with Management Trends
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Networking during a BBA helps students learn from people, find useful opportunities and understand their career interests much before the final placement season.
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Learn how a BBA in Data Analytics combines business knowledge and analytical skills to help students solve real business problems and support data-driven decisions.
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Complete matrix of which Parul University programmes access which Lakshya 2047 labs across all 13 major programme groups, with primary and secondary lab access detailed for Engineering, Design, Architecture, Medicine, Nursing, Psychology, Pharmacy, Sciences, Management, Commerce, Agriculture, Arts.
MBA Business Analytics in Collaboration With KPMG at Parul University: What Industry-Embedded Learning Means When KPMG Trainers Arrive With Active Client Data and a Student Calls His Trainer From Inside Bosch Eight Months Later.
MBA Business Analytics, practical education through tours of industries, KPMG collaboration with Parul University. First batch: 2024. KPMG trainers. Curriculum: Power BI, MySQL, Python, advanced Excel, p-values, null hypothesis, alternate hypothesis. Placement outcome: Bosch Global Software Technologies, KPMG, Deloitte, and Amazon.
From Anchoring Weddings in Udaipur to Managing Six Power BI Dashboards at Bosch: How Kapil Kumar Ojha, a Commerce Graduate With No Technical Background, Used a KPMG-Embedded MBA and 45 Days of Impact Training to Secure a 7 LPA Product Management Role at a German Engineering MNC
Kapil Kumar Ojha. MBA Business Analytics (KPMG collaboration), Parul University, Class of 2026. Udaipur. 7 years anchoring weddings, corporate events, Tata events. Placed at Bosch Global Software Technologies, Budget forecasting Python model (2010-2034).
Every Parul University Course Mapped to the IIMUN Hyderabad Leadership Tour Sessions: A Complete Course- Finder Guide for Students Inspired by DRDO, Saina Nehwal, IIIT Hyderabad, Microsoft, Dr Reddy’s, and MCEME.
Eleven sessions. Eleven programme mappings. If Dr Anuj Kumar Varshney’s DRDO session inspired you, the course is B.Tech ECE or M.Sc Physics. If Saina Nehwal’s discipline appeals, look at B.PEd or Sports Scholarship.
Which One is Right for Your Career Goals?
BBA gives basic business knowledge, while BBA Honours gives a deep study and specialisation for better career growth.
How Parul University Designs Its BBA Curriculum Around Industry Projects?
The BBA curriculum is designed with industry projects, so students learn real business skills, not only theory.
Parul University Economics Review: What Finance Students Actually Learned After Visiting the RBI, SEBI, NSE, Morgan Stanley, NPCI, Godrej Capital, TransUnion CIBIL, and 10 More Financial Institutions, and How They Described It in LinkedIn Posts and 12 Plus Quora Answers
Maria Neemuchwala published 5 LinkedIn posts documenting the tour. 12+ Quora answers from students (Amandeep, Aditi, Isha, Lavanya, Maria, Parth, Raj, Sanya, Yuvraj, Prakhar) reference specific institutions and learning outcomes. Students consistently describe the tour as transforming textbook knowledge into operational understanding of how India’s financial system actually works.
What the President of JioStar Told Students About Why AI Cannot Invent the Theory of Relativity, Why JioStar Has 20 Times More Viewers Than Netflix in India, and Why Money Slips Away the Tighter You Hold It
Alok Jain, President of JioStar, IIT Delhi has worked across consulting, cement, automotive, telecom, turbine manufacturing, mining and sanitaryware before joining media after 15-16 years. JioStar – 20 to 40 crore viewers, Netflix India has less than 2 crore views. AI only works with information it already has, to create something new, you need human innovation and intuition. The greatest leadership tool is the courage to say – I Do Not Know. India is extremely diverse, what works for one thing won’t work for another. Read ahead the full coverage.
Creative Writing Workshop at Parul University
Dr. Al Ryanne Gatcho (Hunan IST, China) taught 3 creative writing sessions at Parul University: story structure, publishing strategy, student story reviews. Mountain metaphor, Alice Munro, Ichigo Ichie.
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Study where you get Canadian Exposure, plus Dual Degree straight from Humber College of Canada. Read the full coverage ahead.
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FAQ
A BBA in Data Analytics is a business-focused program that combines management principles with data analysis skills. It helps students understand how to collect, process, and use data for better decision-making in organisations. As per typical BBA data analytics course details, the program covers subjects like statistics, data visualisation, business intelligence, programming basics, and market analysis. Students also learn tools used for data handling and interpretation. The course prepares learners for roles where business strategy and data insights are connected, making it useful for careers in analytics, marketing, finance, and operations.
The BBA data analytics eligibility criteria are generally simple and student-friendly. Candidates must have completed 10+2 (higher secondary education) from a recognised board in any stream, such as commerce, science, or arts. Most institutions require a minimum passing score, while some may ask for around 45–50% marks. There is usually no age limit, making it accessible to a wide range of learners. Basic understanding of mathematics and analytical thinking can be helpful, but is not always mandatory. The admission process is mostly merit-based, and in some cases, it may include an entrance test or personal interview.
The BBA data analytics admission process is simple and fully online in most cases. First, you need to visit the official admission portal and fill out the application form with your basic details. Then, upload required documents like 10+2 marksheets, ID proof, and photographs. After that, you pay the application or course fee as per the guidelines. Some programs may review your academic performance before confirming admission. Once selected, you receive confirmation and access to the learning platform. It is important to check eligibility and course details before applying to avoid any mistakes during the process.
The BBA data analytics course duration is typically three years, divided into six semesters. Each semester focuses on different subjects related to business management and data analytics. During this period, students gradually learn the basics and then move to advanced topics like data interpretation, business intelligence, and analytics tools. Some programs may also include projects, internships, or practical training to give real-world exposure. In certain flexible or online formats, students may get extra time to complete the course. Overall, the duration is designed to provide both theoretical knowledge and practical skills needed for careers in data analytics.
The BBA data analytics subjects are designed to combine business knowledge with data skills. The syllabus usually includes fundamentals like business management, statistics, and economics. Students also study data analytics, data visualisation, business intelligence, and programming basics. Other important subjects may include marketing analytics, financial analytics, and operations management. Tools and techniques for handling and interpreting data are also covered. Along with theory, many programs include practical projects and case studies. This helps students understand how to use data in real business situations and make better decisions based on insights.
The BBA data analytics career scope is wide and growing across many industries. After completing this course, students can work in roles like data analyst, business analyst, marketing analyst, or operations analyst. Companies in sectors such as finance, retail, healthcare, and IT need professionals who can understand and use data for decision-making. Students can also explore roles in digital marketing, consulting, and research. With experience, they can move into higher positions like data manager or analytics consultant. The course also provides a strong base for higher studies in analytics, management, or related fields.
The skills in the data analytics course help students develop both business and technical abilities. You will learn how to collect, organise, and analyse data to support decision-making. The course builds skills in data visualisation, problem-solving, and critical thinking. You also gain basic knowledge of tools and programming used in analytics. Along with technical skills, it improves communication and business understanding, which are important for presenting insights clearly. Students also learn how to work with real-world data through projects and case studies. These skills prepare you for roles where data and business strategy are closely connected.
