About Business Analytics

Certificate Program in Business Analytics is very essential for anyone wanting to move up the corporate ladder. Business Analytics is a combination of Data Analytics, Business Intelligence, and Computer Programming. It is the science of analyzing data to find out patterns that will be helpful in developing strategies. Its usage can be found in almost every industry.  It is estimated that data creation will reach 163 zettabytes by 2025. Big Corporations, Governments, Entrepreneurs and almost everyone else is using Data Analytics to generate insights by unearthing patterns and by decoding the data. These insights are helping to improve efficiency and to offer innovative solutions to business problems. Analytics is also leveraged widely to plan election campaigns and win elections. Also, the business analytics industry is expected to be $71.1 billion by 2022 growing at a CAGR of 7%. In India alone, demand for business analytics professionals grew by 400%; in contrast, the supply grew by just 19%.

  • Duration:

    The total duration of the course will be 6 months including practical project work.

  • Fees:

    Rs. 30,000/- for Indian National and $ 500 for International Candidates.

  • Eligibility:

    Graduate / Post Graduate of any discipline, Working Professionals, Aspirants from Foreign Countries with Bachelor’s Degree or equivalent, Marketing / Promotion Executives, Entrepreneurs (SMEs, MSMEs), Consultants, Academicians, Any other Professional.

What You Will Learn?

  • Web and Social media consultant in any marketing companies
  • CRM Analyst, Predictive Analytics Expert and Data Visualization Specialist
  • Business Data Analysts in any large-scale companies or as Faculty Expert for Business Analytics or Big data Analytics Specialization
  • Work as a Freelancer as a Business Analytics consultant

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Learning Outcomes

Upon successful completion, students will have the skills and knowledge to:

  • Acquire integrative knowledge across business disciplines, specifically in core areas of accounting, finance, marketing, management and economics, and apply knowledge to real-world business situations

  • Demonstrate the ability to employ statistical techniques to identify, evaluate, generate and select and prioritize appropriate alternatives to solve business problems

  • Demonstrate effective usage of statistical tools to generate written reports and professional correspondence for improved business decision making

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